5 Best WordPress Popup Plugins of 2020 (Performance Compared)

Looking for the best Popup plugin for WordPress? A good WordPress popup plugin will help you turn visitors to the website into email subscribers and paying customers.

There are dozens of popup plugins in WordPress that can help you improve conversion rates.

But most of them are either slowing down your website, offering inaccurate statistics, or worst of both.

We’ll compare the most popular WordPress popup plug-ins on the market in this article, so you can see which is the best WordPress popup plug-in.

Comparing the best WordPress popup plugins

3 Look Out for WordPress Preview Plugins

Popups should be treated with caution. Poorly designed WordPress popups will quickly get irritating and destroy the user experience as well as the image of your company.

You need to select a solution that provides appropriate human engagement, tailored, and configuration capabilities so you can have the optimal customer experience while achieving optimum sales.

Performance is another issue with most popup plugins running WordPress. Since many WordPress popup plugins use WordPress to track analytics, this raises the server load significantly and slows down your website. As you already know, your SEO rankings are adversely influenced by slow page speed.

That’s why you need a popup plugin for WordPress that provides strong conversion features without slowing down your web.

Last but not least, you need to make sure that your chosen WordPress popup plugin actually works with your hosting environment. A lot of popup plugins are poorly coded, so their advanced features such as A / B testing and reporting won’t work with the most advanced caching solutions that many hosting companies now use.

The main purpose of using a WordPress popup plugin is to help you capture leads and boost subscribers to your email list.
When selecting the WordPress popup plugin for your website or online shop you need to look out for the following 3 items.

The Best WordPress Popup Plug-ins
Now that you know the common issues with most popup builders in WordPress, you can use it as a criteria to evaluate all popular WordPress popup plugins.

Now that there are dozens of pop-up plugins, it can be a rather time consuming process.

We have done the work for you, that’s why. Here are the best WordPress popup plugins we’ll compare in our manual:

  • OptinMonster
  • TruePulse
  • Bloom
  • Sumo
  • Thrive Leads

Now let’s take a look at each of them to find out which one is the best popup plugin for WordPress to help you grow your website.

  1. OptinMonster

OptinMonster is the marketplace’s most common lead generation app. It helps you to quickly turn visits to the website into clients and subscribers.

It comes with a versatile WordPress window creator and the broadest collection of focused and customized apps. Simply put, it helps you to optimize the ability for sales like a marketing pro.


OptinMonster dashboard

OptinMonster provides the most powerful set of market-level targeting and customization features. They allow you to create different promotions, including popups, mats, floating lines, scroll boxes, etc.

Their targeting features allow you to target users by page they visit, site activity, geo-location and literally dozens more.

To display a popup, you can create your own rules which make them more personalized and highly effective.

Below are some of the most noteworthy features of OptinMonster:

  • Non-intrusive lightbox popups Wonderfully crafted
  • Exit-intent popups that are shown when a user is about to leave your website
  • Powerful page level targeting options, geo-targeting, on-site retargeting, device-based targeting, and more.
  • Adblock identification to give users tailored messages
  • Mobile-friendly campaigns targeting devices that look good on smaller devices
  • Trigger popups with intent to leave, swipe, sensors for inactivity, time-based triggers and more
    Dozens of beautiful ready-made pop up templates
    Drag and drop popup maker to create your own images, fonts and styles easily
  • Multiple types of campaigns, such as inline / after posting options, floating notification bar, countdown timers, fullscreen welcome mat, coupon wheel popups, and more.
  • Monster-links popups that cause a popup by clicking a link
  • Yes / No popups, double-stage popups, and customization of message success
  • Integrates with all top email marketing services, plug-ins for contact form, eCommerce platforms, and more.

Looking at all the apps, it’s the most robust WordPress popup maker on the market that we can honestly claim. It has everything you need to expand your email list instantly, and improve conversions.


With performance comes the greatest advantage of using OptinMonster. It is a SaaS application which means it does not use the resources of your WordPress hosting.

It loads asynchronously, so it does not slow down the expected page load time, either. This is not only crucial for user experience but also for SEO.

Last but not least, because WordPress is not used by OptinMonster to store statistics, the stats will be the most reliable and it will work for every hosting Environment.

Ease Of Use

OptinMonster comes with an intuitive builder for drag & drop popups. You can easily create your own popups with your own text and sign up form by adding a backdrop, selecting colors, pictures, fonts.

OptinMonster popup builder

When you don’t want to do so, however, then you’ll find lovely ready-made window models to pick from. Using a simple point and click editor, each of these templates is fully customizable.

It’s also very easy to add the popups to your website. You don’t have to edit any files on WordPress or add code to your website. You should easily mount your plugin on your WordPress connector.

Pricing: Starting with $9 a month (billed annually).

Disclosure: OptinMonster is the feature we use on WPBeginner for popups. Most prominent blogs and businesses use OptinMonster like Social Media Examiner, Michael Hyatt, NBA, and more.

Syed Balkhi, ceo of WPBeginner, is co-founder of OptinMonster. He ‘d developed this plugin to help us get more email subscribers. Currently he is serving as the company’s lawyer.

  1. TruthPulse

TrustPulse is a WordPress popup plugin that uses social proof to help boost your web site conversions.

This shows social-proof alerts on the website to help create customer trust, cause the phenomenon of FOMO (fear of losing out) and inspire more users to sign up or make a purchase.


TrustPulse helps you win user confidence instantly by sharing social proof using less intrusive but highly effective pop-ups. Here are some of the features that make it unique among the best WordPress popup plug-ins on our list.

TrustPulse popup
  • FOMO triggers – To activate the FOMO effect (fear of project out) it uses urgency and social evidence. That allows people to sign up for a transaction or complete it.
  • Real-time monitoring – It displays sales, operation, and signups in real-time.
  • Smart targeting-Show the right users social proof popup at the right time.
  • Customize popup – Use the default design or use easy customization options to make your own.


When you are running an eCommerce company, then the pace is key to your website for further sales. TrustPulse does not affect the load speed of your page while improving the user experience.

It is a SaaS app and does not use the hosting tools for WordPress. All code that is used to display popups loads from cloud servers asynchronously.

Easy to use

TrustPulse comes with an absurdly simple method to install. The default social proof popup works with very few changes.

This has an easy-to-use GUI for customizing popups, scheduling targets, displaying stats, and running personal ads on your online store.

Pricing: Free 500 sessions a month and beginning from $4 a Month (Billed annually).

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